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The Beginnings of Something Good
Notes from the Founder: ​
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A Collection Born From Healing​​​
The seeds of what would later grow into THE GOODS were actually planted during a very challenging time for me personally. I was recovering from a near fatal surgery on my parents' couch and in more pain than I care to know is even possible. ​
To distract my mind from the immense physical pain, I started making jewelry out of long-shelved jewelry making supplies I had purchased in hopes of one day finding time to play around with them. ​​​​
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Alchemizing Pain into Empowerment ​​
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The process of making jewelry during my recovery was both a way of escaping my then present reality and alchemizing my pain into creating what I began to see as tokens or talismans of self-empowerment, healing, protection and creativity.. I delighted in the idea that the bracelets and necklaces I was making might bring other people joy, comfort, resilience, and confidence in the same way that I wanted to protect, heal, and empower myself.
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ISelf-Expression Through Adornment:​
Beyond my recovery from surgery, I have always loved jewelry and valued it for its expressive, protective, self-empowering and aesthetic properties. Similar to fine art, jewelry for the most part, lacks practical function, existing solely to highlight the natural beauty of the human face and figure and to express the inner life (beliefs, feelings, desires, etc.) of the wearer (and sometimes the designer) via the abstract concepts, symbolism, and feelings that it represents through its material composition and design.
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​​Material Mystique
​There is furthermore a certain magic to each material that goes into making each piece of jewelry, which I have always been enamored by. Gemstones and hard metals have been long been associated with mystical energy. Beginning in ancient times, they have been believed to help those that possess or wear them to manifest fortune, mental fortitude, and physical protection, amongst other things. The innately enchanting nature of these materials additionally makes them capable of conjuring certain feelings and even beliefs in those that wear them.

"What we achieve inwardly will become our outer reality." Plutarch

​​​Good Vibrations
Gemstones and hard metals, like all physical matter, are likewise composed of atomic structures that vibrate at certain frequencies; and it's thus possible that these vibrations interact with the energetic properties of life on earth. For example, metal can transfer, conduct, convert, and store energy, while crystals can convert and store energy, as evidenced by their use in technology like quartz watches and computer chips. ​
Accessorizing into a Better Tomorrow​​
Moreover, if gemstones, metals, and aesthetics can affect our emotions and beliefs, and if "what we achieve inwardly will become our outer reality," a quote and idea attributed to the Greek author Plutarch," then jewelry is capable of affecting both the inner and outer life of its wearer and thereby capable of changing the world.
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Human thought and action are arguably the most powerful forces on this planet shaping our collective reality; and together we have the power to make our world a healthier, happier, more loving place to be.
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There is no greater honor than to support you as you accomplish amazing things and help to make this world a better one. THE GOODS' is thrilled to uplift your spirit, compliment your inner and outer beauty, and empower you in your journey here on earth.
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XOXO, ​
THE GOODS and Iris Jaffe





